Gaucho Group Holdings Inc. (VINO) shares have fallen -19.55% at $6.42 in Wednesday’s after-hours session. Gaucho added 95.11 percent to close the regular trading session at $7.98. VINO stock traded 27.52 million shares, which was far above the average daily trading volume published for the last 50 days of 180.18K shares. Since it nearly doubled its value during regular trades on the day, VINO stock was consolidating in extended trading.
Why did VINO’s value double?
Gaucho is a real estate developer, investor, and operator in Argentina through its subsidiaries. VINO has been sourcing and developing opportunities in Argentina’s undervalued luxury real estate and consumer market for more than ten years. It is VINO’s goal to become the leading provider of multi-faceted luxury goods and experiences in prestigious lifestyle industries and online retail landscapes by taking advantage of the continued and rapid growth of e-commerce globally.
Gaucho announced the official launch of its Amazon storefront, Gaucho-Bueno Aires. The luxury goods of Gaucho Buenos Aires will now be available via that site in addition to GauchoBuenosAires.com.
Gaucho-Buenos Aires merged the myth and legend of the gaucho with the spirit of Buenos Aires, a city renowned for its bold and confident spirit. The leather goods, accessories, and ready-to-wear fashions at Gaucho-Buenos Aires were designed for global citizens who live authentically and are incisive in their observations of modern life.
Does VINO stand to benefit from this?
VINO’s ecommerce development has reached a significant milestone with Amazon Storefront. To enhance its global profile, Gaucho (VINO) is launching several new initiatives in 2021. The new Amazon Storefront will enable VINO to offer our luxury brands and products to a wider audience, while also leveraging Amazon’s reach.
