Basic Attention Token (BAT) – Changing the Ad Industry

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In a society where everything is tracked, there have been situations where information has been exploited. The Tor network was created to give users the ability to mask their identities and prevent third-party applications and companies from viewing their data. What happens if the entire scenario is decentralized? This is where BAT enters the picture. BAT stands for Basic Attention Token (despite the fact that the word BAT in this context has nothing to do with the phrase BAT).

The digital advertising landscape, according to the BAT token’s creators, is flawed. In today’s environment, everyone is tracking everyone, and grave crimes are perpetrated on a daily basis. This is precisely the problem that the token’s creators are attempting to solve. They want to do so via a decentralized exchange. A currency enabled by the Brave browser, an open-source, fast, and privacy-focused browser. It bans third-party adverts and trackers and will reward its authors via a ledger system. The BAT cryptocurrency is essentially a decentralized ad exchange token. In this environment, the user benefits as well, as the user pays attention while their privacy is preserved, resulting in a larger financial return for advertising firms.

This coin has a huge deal of potential. Furthermore, the BAT is created by the same individual who created Mozilla Firefox and JavaScript.

Price Movement

Before the crash in April, the coin was being traded at the price of $1.649 It later fell down to the price of $0.18. The price was very fast to move upwards and quickly reached new heights and achieved $1.92 in November. At the time of writing this article, The Basic Attention Token (BAT ) is being traded at a price of $1.17. The price has almost decreased by 12% today. On the monthly time frame, we have seen a decrease of almost 20%.

Price Prediction – Basic Attention Token (BAT)

In the long run, BAT is a highly good opportunity. According to the wallet investor, the price of BAT is to reach a value of $1.921 in a year. For a five-year plan, the price will reach a value of $4.122. The way the price of BAT has grown, the traders are even more bullish on the value and they think that it will reach even more.  Other Financial forecast websites see the coin’s potential as moderately positive, with Digital Coin Price valuing it at $1.21 by 2022.

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