Zoomcar Holdings, Inc. (NASDAQ: ZCAR) shares exhibited an upward trajectory in the post-market session, experiencing a notable surge of 9.24% to attain a trading value of $2.60. This rebound in Zoomcar’s stock partially recuperated the 23.23% loss incurred during the regular trading session, ultimately settling at $2.38. The surge in ZCAR stock followed the recent introduction of a new product.
Zoomcar (ZCAR) unveiled a novel product category on its platform known as the Thrift Store. This strategic move by the recently listed company on NASDAQ introduces a pricing paradigm that positions Zoomcar as an industry leader. The Thrift Store now presents pricing that is up to 50% more economical for same-day bookings and 30-45% discounted rates for next-day bookings, enhancing affordability and accessibility for patrons.
Zoomcar’s reach extends across 45+ cities in India, offering delivery services to guests at transit hubs such as airports and railway stations, featuring an extensive fleet spanning Hatchbacks, Sedans, MUVs, SUVs, EVs, and Luxury cars. Diverging from the conventional surge pricing observed in immediate demand situations with cab rentals, this innovative pricing approach is poised to revolutionize the landscape of self-drive car sharing.
Zoomcar’s customer-centric approach prioritizes affordability and an enjoyable user experience. Local hosts within the Zoomcar platform can choose to participate in this feature, optimizing the utilization of their vehicles during weekdays with the prospect of augmenting their overall earnings.
The Thrift Store, designed to underscore the competitive pricing and inherent value of self-drive options, introduces a transparent and predictable pricing structure, fostering trust and cultivating enduring relationships with valued customers.
Zoomcar is keen on accelerating momentum with the Thrift Store, providing guests the liberty of spontaneous self-drive travel. This marks a transformative shift for ZCAR’s local hosts, enabling instant availability of their cars for bookings while potentially maximizing their earnings and contributing to a more sustainable and efficient car-sharing ecosystem.
A recent report from Zoomcar highlights an industry-leading Net Promoter Score (NPS) with an impressive average trip rating of nearly 4.7. The launch of the Thrift Store underscores Zoomcar’s dedication to customer-centric innovation and its overarching goal of fortifying the self-drive car-sharing ecosystem.