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What Has Raised Herbalife (HLF) Stock After-Hours?

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Herbalife Ltd. (NYSE: HLF) witnessed a robust resurgence in its stock price during the extended trading session yesterday, experiencing a notable increase of 4.43% to reach $11.79. This marked a complete reversal of the 4.16% downturn encountered by Herbalife stock in the regular trading hours, ultimately closing at $11.29. The upsurge in HLF stock value can be attributed to the recent introduction of a health and wellness initiative announced last week.

Herbalife (HLF) recently shared the outcomes of its Live Your Best Life Herbalife Run 2023. Held from November 1st to November 30th, 2023, the Herbalife Run 2023 was an interactive app-driven initiative that drew in over 15,000 participants from the general public, Herbalife’s distributor network, and internal personnel from 13 Asia Pacific markets. With this amount of distance, participants covered the equivalent of 27 full circumnavigations of the globe.

Herbalife organized over 20 physical running events around its Asia Pacific territories in conjunction with the Herbalife Run 2023, drawing over 100,000 runners. Noteworthy turnouts were observed, with 5,000 runners participating in various cities across Indonesia and close to 1,800 individuals joining the 5km Sustain Run in Malaysia, facilitated by the support of the Student Sport Committee of the MARA Technological University.

In Hong Kong, the 3.5km Fun Run and Charity Walk attracted 500 participants, all rallying for a charitable cause. Herbalife’s overarching goal was to invigorate individuals to adopt a healthier, more active lifestyle while nurturing communities that provide mutual support throughout this journey, both through the Herbalife Run and supplementary running events held in local markets.

These endeavors have effectively connected individuals with shared aspirations, inspiring them to undertake steps towards a healthier self. As Herbalife embarked on the New Year, its unwavering commitment persisted in propelling this momentum towards healthy living while extending support to more individuals in their quest for health and wellness.

Moreover, the 2023 Herbalife Run contributed to fundraising efforts, yielding a total of US$61,000 for the Herbalife Nutrition Foundation (HNF). Since 2020, the running event has collectively raised US$300,000, directed towards providing nutritional assistance to underprivileged children in the Asia Pacific region through HNF’s flagship Casa Herbalife program.

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