Toys Attract Kids But Toy Makers’ Stock Might Attract Some Grownups

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It is known that Santa toys are made by elves, but in this physical world, it is the manufacturing companies which make these toys for kids. It is reality that kids receiving Santa’s toys as gifts still fascinate them but on the other hand some children ask for toys of quite certain brands as a gift.

Also it is quite obvious that Santa is on a short leg with toy factories as their production capacity is limited, but worldly companies have capability to make huge quantities of toys. Some of the companies like Lego are private but major manufacturers such as Mattel and Hasbro are traded on the stock exchanges. And these stocks are no exception to be a good investment for having ample opportunities to grow.

This year, the coronavirus pandemic has spurred toy sales. Everybody spends even more time at home, and kids need to do something. The toy industry in the United States expanded by 19 percent in the first three quarters of this year, according to a survey by the NPD Group. The development was powered largely by improved sales of smartphone games, puzzles, and building kits.

LOL Surprise, Barbie, Star Wars, Marvel, Pokémon, Disney Frozen, Nerf, Hot Wheels, Little Tikes, and Paw Patrol were the best-selling toy brands during this time. The business is having a splash back by Christmas, of course.

This year, Mattel Inc (MAT) shares gained 29 percent, which sells toys brands like Hot Wheels, Fisher Price and Barbie. And in the last three months, shares of the company rose by 54.5 percent. The stock was up 38 percent year-to-date on Monday. In the coming year, the projected growth rate of the company’s earnings is 32.4 percent.

Hasbro Inc (HAS) deals in brands including My Little Pony, Nerf, Disney Frozen and Star Wars toys. Company’s shares dropped 11.6 percent this year, but recorded a 19.28 percent growth over the last three months. The estimated profit growth of the company next year is 21.5 percent.

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